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 Suggestions - NOT QUESTIONS
 GDPR Marketing Opt-In, Opt-Out
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PieMan
Advanced Member

United Kingdom
272 Posts

Pre-sales questions only
(More Details...)

Posted - 05/17/2018 :  09:45:50  
Vince & Andy,

during the process of getting ready for GDPR, I've been carrying out extensive research about the Opt-In, Opt-Out part of sending marketing/newsletters and the fact that site owners email lists are going to reduce and it will take a long time to build a list back up again.

My research lead me to data that suggests that we need Opt-In and Opt-Out tick boxes, with forced selection to maintain our email lists. the data is here https://www.zettasphere.com/gdpr-consent-opt-in-examples/

The data is quite convincing that this small change to the cart tick box would really help to maintain our email lists. What do you think?

If other site owners would like this modification to the cart, please post to show support.

If you guys are already on this, then please ignore this post.


Regards

Mike

Using ECT since 2003.

Edited by - PieMan on 05/17/2018 09:50:34

Vince
Administrator

42754 Posts

Posted - 05/22/2018 :  08:28:13  
Hi Mike
Support for a new parameter...
mailinglistdropdown=TRUE
$mailinglistdropdown=TRUE;
...will be added in the next updater.

Vince

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Click Here for the latest updater

PieMan
Advanced Member

United Kingdom
272 Posts

Pre-sales questions only
(More Details...)

Posted - 05/22/2018 :  08:46:21  
Excellent news Vince, thank you for a quick response and update. This will definitely help Ecommerce Templates users maintain their email lists.

Regards

Mike

Using ECT since 2003.

Steved
Ecommerce Template Guru

United Kingdom
1022 Posts

Pre-sales questions only
(More Details...)

Posted - 05/22/2018 :  12:50:18  
This is a really great idea. Many thanks.

Steve

Phil
ECT Moderator

United Kingdom
7680 Posts

Posted - 05/23/2018 :  07:11:17  
Hi Vince,
Does selecting 'No' from the drop down remove them from the list if they have previously subscribed?



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Andy
ECT Moderator

95440 Posts

Posted - 05/23/2018 :  07:33:16  
Hi Phil

It wouldn't remove them from the list if they have previously subscribed.

Andy

Please feel free to review / rate our software

Phil
ECT Moderator

United Kingdom
7680 Posts

Posted - 05/23/2018 :  07:34:24  
Ok thanks Andy



* Database Migrations and Conversions*
* ASP to PHP Cart Conversions*

*Contact Us*
*Buy The PHP Capture Card Plugin*
*Rate Our Services/View Our Feedback*

PieMan
Advanced Member

United Kingdom
272 Posts

Pre-sales questions only
(More Details...)

Posted - 05/25/2018 :  06:46:24  
Hi Vince,

is this feature going to be a dropdown box only or will there be an option the have radio buttons or tick boxes?

I ask because radio buttons or tick boxes are easy and one click, a drop down box is a couple of extra clicks and not so convenient for the customer.

Regards

Mike

Using ECT since 2003.

Andy
ECT Moderator

95440 Posts

Posted - 05/25/2018 :  06:48:32  
It is a drop down rather than radio boxes, we have it set up on our demo site here ectwp.com

Andy

Please feel free to review / rate our software

PieMan
Advanced Member

United Kingdom
272 Posts

Pre-sales questions only
(More Details...)

Posted - 05/25/2018 :  06:56:50  
Hi Andy,

I went to your demo site put something in the cart, but can't see an email option at all on checkout. There is a drop down for payment method, but nothing for newsletter email. Are you sure it's there?

Regards

Mike

Using ECT since 2003.

Edited by - PieMan on 05/25/2018 06:59:00

Andy
ECT Moderator

95440 Posts

Posted - 05/25/2018 :  07:41:31  
Sorry, I got mixed up and added the terms and conditions but the mailing list drop down is there now too.

Andy

Please feel free to review / rate our software

PieMan
Advanced Member

United Kingdom
272 Posts

Pre-sales questions only
(More Details...)

Posted - 05/25/2018 :  09:13:42  
Ah great, I found it, thank you that should help.

Not wanting to sound ungrateful, but is there any possibility of tick boxes and/or radio buttons in the future?

Regards

Mike

Using ECT since 2003.

Edited by - PieMan on 05/25/2018 09:14:04

Steved
Ecommerce Template Guru

United Kingdom
1022 Posts

Pre-sales questions only
(More Details...)

Posted - 05/25/2018 :  12:01:46  
Yes I agree. If not too much trouble this would be much better.

Positivek9
Ecommerce Template Guru

USA
4061 Posts

Pre-sales questions only
(More Details...)

Posted - 05/28/2018 :  07:56:35  
Agree with radio buttons.. would be better :)

I'd also suggest that you may want to add this info to the update/hotfix desc for the latest upate...
mailinglistdropdown=TRUE
$mailinglistdropdown=TRUE;
(I only knew about the change due to the ECT email, then had to search the forum to find info on the how to.)



Julie
Browns Summit NC USA

dbdave
ECT Moderator

USA
10406 Posts

Posted - 05/28/2018 :  10:54:18  
I vote for yes/no radios as well.

PieMan
Advanced Member

United Kingdom
272 Posts

Pre-sales questions only
(More Details...)

Posted - 05/29/2018 :  04:30:55  
Well, three days in on GDPR and my email list has been hit.

With the newsletter opt-in ready ticked, I used to get around 80% of my orders join the mailing list, in the last three days that has gone down to around 15%.

I'll be installing the new updater this week and I'll let you know how the mailing list goes, cheers Vince and Andy.

Regards

Mike

Using ECT since 2003.

Edited by - PieMan on 05/29/2018 04:32:09

dbdave
ECT Moderator

USA
10406 Posts

Posted - 05/29/2018 :  07:14:34  
quote:
With the newsletter opt-in ready ticked, I used to get around 80% of my orders join the mailing list, in the last three days that has gone down to around 15%.



For the first few years I had mine set that way too, but when I sent email campaigns, I got a ton of unsubscribes and some of them "reported" us as spammers, causing our email address to get blacklisted. Customers said they never signed up for the list.
Some years back, I changed that and we also use the double opt in, where they must confirm via email.
Yes we get a lot less signups, but we also now have a high quality list of subscribers who want our emails.

It's not fair to "trick" customers into signing up for your list during checkout. I learned the hard way about this.

Vince
Administrator

42754 Posts

Posted - 05/29/2018 :  08:17:52  
quote:
Agree with radio buttons.. would be better
Ok, ok already!! I've done that now so once it's been through testing there will also be an mailinglistradios parameter.

I've also added this to the updater notes, and thanks for pointing that out Julie.

Vince

Click Here for Shopping Cart Software
Click Here to sign up for our newsletter
Click Here for the latest updater

PieMan
Advanced Member

United Kingdom
272 Posts

Pre-sales questions only
(More Details...)

Posted - 05/29/2018 :  08:27:27  
Dave, you must run a very different business model to mine, as we never get a ton of unsubscribes when we send out a newsletter with a clear unsubscribe link, we tend to get questions and sales, not angry potential customers.

I believe once I have installed the latest updater with the forced selection and customers actually have to think about it, our email subscriptions will continue going up as before GDPR, even though we're not "tricking" them.

Regards

Mike

Using ECT since 2003.

PieMan
Advanced Member

United Kingdom
272 Posts

Pre-sales questions only
(More Details...)

Posted - 05/29/2018 :  08:28:51  
Wow, that was quick!! Excellent news. Thank you Vince, kudos to you.

Could you let us know when it's in an updater as I don't want to update twice, thanks.

Regards

Mike

Using ECT since 2003.

Edited by - PieMan on 05/29/2018 08:30:46

Positivek9
Ecommerce Template Guru

USA
4061 Posts

Pre-sales questions only
(More Details...)

Posted - 05/29/2018 :  08:32:10  
You made me giggle Vince!

ECT rocks!

Julie
Browns Summit NC USA
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